SOLD OUT! Customer behaviour in change, user experience and omnichannel more important than ever.
New York, San Francisco and Silicon Valley 23 - 27 Oktober 2017.
As part of the Experienceit-program in Knowit we arrange an annual field trip for our clients. The objective is to provide an in-depth insight into the market and technology side of the business and get a foresight on what will happen in the future. On our field trip in October we will go into new user behaviour, customer experiences and future trends within retail.
Omnichannel is one of the corner stones in the future customer experience and uses multiple channels to engage customers and where communication is both consistent and seamless across all channels. The study trip will have 4 focus areas helping you to create great customer experience.
We will visit 10 companies and gain practical insight into the amount of future-oriented practical cases that one can take home to Scandinavia!
Shop visits will be to look at how the technology works in practice towards the customer.
Organizing for omni channel commerce: The new omni-channel reality in modern retail creates new organizational demands. Knowit Experience will present the fundamentals - and implications - of the new retail paradigm and include real-life insights on how to bridge the gap between organizational structures and a fast moving omni-reality
- Knowit case: Björn Borg Underwear. Getting the basics right in creating omni-channel commerce: strategic roadmap and prioritizing efforts
- Keywords: Digitalization, organizational evolvement and involvement, ecommerce and omni-channel strategy
We are in dialogue with Stanford Universety where we either get a lecture linked to changed customer behaviour and how organizations must relate to this change - or that they are conducting a workshop with us. We must return with the details on the Friday's full agenda
Cost: Early Bird price; NOK 19.800,-
The price includes:
- Academically program
- Internal transport in NY, SF and Silicon Valley
- Events (Sports event and Napa Valley)
We will facilitate the joint order at the hotel and coordinate flight between New York and San Francisco.
Minimum 15 and Maximum 20 participant’s.
IBM Watson, Manhattan - www.digital.nyc/incubators/ibm-watson-center
IPG MedialabManhattan - /www.ipglab.com
Style SageManhattan - www.stylesage.co
Dynamic YieldManhattan - www.dynamicyield.com
Rebecca Monkoff`s, SoHo
Amazon, New Jersey
Best Buy, Duane Read, Am Eagle, Union Square
Kate Spade, SoHo
Innovasjon Norge, Palo Alto
Dynamic ActionReedwood - www.dynamicaction.com
Prism Skylabs/SF, San Francisco - www.prism.com